CRMs are often designed around deadlines, not users. The result? A backend that’s hard to navigate, bloated interfaces, click-heavy workflows, and sluggish performance.

Data entry becomes a chore. Reports lose trust. Platforms are held together with duct tape - so brittle, even minor changes feel risky.

I specialize in lean, efficient, and scalable CRM systems - rooted in best practices. Backed by a research background in genetics and a perfectionist’s eye for data, I bring clarity where others bring complexity.

Automation that sticks, clicks that count.

A system built for user adoption, not resistance.